Barco, digital cinema's global market share leader, is pleased to announce that Hengdian Group Entertainment (HG Entertainment) has ordered three of its "flagship" high brightness DP4K-60L laser projectors.
The DP4K-60L is the world's most compact 60,000 lumen laser illuminated projector. It is optimized for premium large format (PLF) cinemas and supports all industry 3D systems. In addition, the DP4K-60L is the only cinema projector in the world capable of Barco Laser3D – a single projector 6 primary "color 3D".
With more than a hundred cinemas in large cities across the nation, HG Entertainment is among the top ten largest and fastest growing cinema chains in China. This innovative investment is strengthening HG's leadership position beyond the competition and will consistently deliver a premium cinema experience. Following its debut this year at CinemaCon, Barco's DP4K-60L has quickly become the laser cinema market share leader in China and around the world.
Global share leader Barco provides HG with industry firsts
The DP4K-60L is Barco's first commercial laser-illuminated projector. Equipped with Barco Alchemy, the industry's first and only integrated cinema media processor (ICMP), this ultra-high brightness cinema projector is the world's first and only laser solution to support all major industry 3D systems, and the first projector capable of showing 4K Cinema content at 60fps and 3D movies in full 4K resolution, fully complying with the latest DCI 1.2 requirements.
Thanks to its integrated solid-state light source, it delivers consistently higher brightness, wider color gamut, and higher contrast in both 2D and 3D formats. Due to optimum laser selection, the DP4K-60L is also the most energy efficient high brightness cinema projector on the market, enabling an unparalleled movie-going experience while forever freeing HG from the cost and bother of lamp replacement.
Modernizing Chinese Cinema
"As a pioneer, we are always looking for higher performance technologies to amaze our audiences," explains Mr. Guohua Jin, assistant general manager at HG Entertainment. "Barco's new laser projectors offer the greatest cinema experience ever seen. On top of that, Barco and HG Entertainment are long-term business partners, so this bold decision was made with mutual confidence and trust."
Mr. Phil Chen, General Manager of CFG-Barco (Beijing) concurs: "The passion of HG Entertainment for their new Barco laser projectors reflects a growing trend in the Chinese cinema industry: providing the best movie-going experience to attract more viewers while reducing operating expenses. Our top priority is to help our customers anticipate and exceed the requirements for the cinema of the future. That's why we are quickly expanding our laser product line while providing other innovative products and comprehensive services to accelerate the modernization of China's cinemas.
About CFG-Barco (Beijing) Electronics Co. Ltd.
CFG-Barco (Beijing) Electronics Co. Ltd. ('CFG-Barco') was established in 2011. The company is a joint venture between two Barco subsidiaries – Barco Visual (Beijing) Electronics Company Limited and Barco China (Holdings) Limited Company – and China Film Equipment Co. Ltd., a subsidiary of China Film Group.
CFG-BARCO illustrates Barco's and China Film Group's determination to develop China's digital cinema market by strengthening the localized development and production of digital cinema products and services in China.
Through its customer service facilities, sales, local R&D and production capability, the company will promote the Barco brand and ensure Barco's world-class quality and service. Leveraging the experience and influence of China Film Equipment Co. Ltd., the company will also build more effective communication channels and a more intimate relationship with customers.
The headquarters and production unit of CFG-Barco (Beijing) Electronics Co. Ltd. are located in Chang Ping District, Beijing.
About Barco
Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 4,000 employees worldwide. Barco posted sales of 1.158 billion euros in 2013.
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